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Multichannel marketing understands that people are influenced by different channels at different times.
Even in our digital-first environment — where email inboxes are flooded, and social media feeds are oversaturated — direct mail has persevered as a powerful tool for nonprofits.
Former employees from Epsilon, a data management company, were found guilty of multiple federal fraud charges.
Nonprofits increasingly rely on online donations, so it’s important to protect against payment fraud. Here’s how to spot common scams.
The Federal Trade Commission and 10 states are suing Cancer Recovery Foundation International and its operator for deceiving donors.
Today, many nonprofits offer to match individual donations. Here’s a look at the good, the bad and the ugly of matching gifts.
Philanthropic giving is a crucial part of society. It enables individuals, nonprofits, and corporations to invest in causes and initiatives that can help create a better world. But now, we’re in the midst of the artificial intelligence revolution. And it's going to change philanthropy fundamentally.
Charity Navigator unveiled a new website for donors that includes a reinvented search experience and a streamlined design to help donors easily find and support organizations working on causes close to their hearts.
If you're not concerned about data security as a nonprofit, you should be. Hackers tend not to deliberately target nonprofits the way they do manufacturers and financial institutions, for example. But a lot of hacking is actually automated and based on exploiting targets of opportunity, and a lot of nonprofit IT security is underfunded and unprepared.
No matter the type or size of the nonprofit organization, the risk of falling victim to theft through a scam, crime or fraud is a major concern. Not only will there be financial damages, but the reputational harm done to a nonprofit can be devastating.
While we're continually learning, we also have to protect our brands.
One of the most interesting trends during the pandemic in terms of revenue has been the overperformance of community giving days.
Nonprofits are now faced with some new, unforeseen challenges. One of these challenges is an increased risk of cybersecurity breaches.
Americans’ confidence in charities is around 60%, with 27% saying that they do not. We found that number surprising — it seemed so low.
There's a growing concern for the nonprofit industry in how unprepared organizations are right now for defending against cyberattacks. Are you taking your organization's cybersecurity seriously?
Achieving new-charity doesn’t mean only doing an annual crowdfunding campaign. It’s a complete shift of perspective, one of shared responsibility and accountability between the nonprofit and its donors. It means giving the average micro-donor the same level of transparency as is given to the mega-donor.
I (Otis) grew up in a political family. When I was young, my father was a four-term county attorney, so a good portion of every election year was spent campaigning. As a result, politics-watching has been a sport for me my entire life...
Text-to-donate campaigns have quickly gained public appeal, and many successful nonprofits utilize this fundraising tool to increase needed revenue. Many individuals appreciate the simplicity of supporting causes they care about via SMS...
Donation platforms have expanded to include Amazon and Facebook. But how beneficial is this to your nonprofit? This guide will lead you in the right direction!...
Humanwire said on its website that donations would go directly to needy refugees, and that “0 percent” would go to operating costs. The scam was exposed by an investigative report in the Denver Post, which chronicled a steady stream of withdrawals from Humanwire’s bank accounts by Andrew Baron...