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After 35 years (so far) in fundraising, I can honestly say that I am still learning. I am not ashamed of this. In fact, I am a bit proud. You see, if I had decided I "knew everything" a decade or two ago, I would be totally ignorant today of online fundraising, text-to-give, crowdfunding and so much more. I would be the Brachiosaurus of fundraising—tall and small-brained.
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Pamela Barden
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Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
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