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Over the last few weeks I’ve looked at hundreds of nonprofit websites, ranging from small community organizations to large, national hospital and university foundations. While layouts, style and content management systems all differ, there are a few shared characteristics of all nonprofit websites — a few of which aren’t positives. Here are three common nonprofit website mistakes and how to avoid them: 1. no blog; 2. "gallery" pages; 3. too much emphasis on donation forms and not enough on lead capture.
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