3 Simple Ways to Improve Your Fall Direct-Mail Fundraising Appeal

It’s fall! That means lots of nonprofits are ramping up their fundraising efforts and asking for donations. It can be a bit intimidating, and it’s easy to get confused about the best path to fundraising success in the mail. Here are three things you can do to get the most out of your fall direct-mail appeal and raise more money for your mission: 1. Evaluate past fundraising direct-mail performance. 2. Plan for fundraising success. 3. Tell a story.