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Fundraising is definitely not for the faint of heart. With so many nonprofits vying for donor dollars, fundraising—just like sales—can get quite cut-throat. One of the biggest mistakes fundraisers make is projecting this stress into their pitches.
If you notice that you aren’t connecting with donors successfully, it is time to audit your fundraising strategy. Here are three ways that your fundraising messages may be turning off donors.
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