5 Tips for Giving Donors What They Really Want

Do you know what your donors want? Do they want a clever T-shirt? A fancy certificate? A lovely lapel pin? A practical coffee mug? A recognition lunch? Maybe. However, while some donors will appreciate receiving trinkets or invitations to recognition events, others really don’t care and still others will view such items as a waste of money. So, what do your donors really want?

Virtually all donors want to know that their donations will have a positive impact. In other words, donors of all sizes want to know that their contributions make a difference.