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These six factors make up a remarkably strong foundation and lever for major gifts: 1. Success starts at the top. 2. The board must be 100 percent in. 3. Results matter. 4. Experience and infrastructure make a difference. 5. Endowments count. 6. Reputation and publicity assist.
If you are a newer organization please do not be disappointed if not all six are currently in place. In my opinion, being recognized as having all six is a game changer for your major gift aspirations.
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