6 Predictions About Digital Marketing in 2016

It’s that time of year again. A time to reflect on the state of online marketing over the past year and a time to figure out how to score big marketing wins over the year to come. Since every new year brings new marketing challenges, we can use these predictions to help build forward-thinking strategies that help us win tomorrow while our competitors fight to keep up.

Here are six predictions about digital marketing in 2016:

1. Less Articles + More Interactive Content = Big Wins
Content marketing has been around for a few years now. But the truth is, most marketers have focused almost solely on article writing more than anything else.