9 Ways to Be an Anti-Donor Fundraiser

If you're in a real hurry to drive your fundraising program into the ground by driving away your donors, here are some common nonprofit practices that can help you along the way: 1. Write and design to please yourself. 2. Have a braggy, self-centered brand. 3. Educate your donors. 4. Don't tell stories. 5. Don't offer your donors choices. 6. Take a long time to acknowledge gifts. 7. Send your donors generic acknowledgments, not genuine thank-yous. 8. Never report back to donors what their giving accomplished. 9. Let your donor data be sloppy.