Rewind 20 years. Someone starts talking about Artificial Intelligence (AI). You think they’re a lunatic, but you also begin imagining big, bulky robots inhabiting our universe and taking over the world! (Thanks, Hollywood).
These days, you’re beginning to hear more and more about the capabilities of AI and how it’s revolutionizing the way we do things. Let’s face it: Computers are more intelligent than we are, and these technologies are capable of hosting more data in their brains. Don’t believe me? According toSAS, a leader in analytics, here are six important reasons why AI should not be overlooked:
- It automates repetitive learning and discovery through data.
- It adds intelligence.
- It adapts through progressive learning algorithms.
- It analyzes more and deeper data.
- It achieves incredible accuracy.
- It gets the most out of data.
How Does Artificial Intelligence Fit Into in the Nonprofit Sector?
You’re probably wondering, “This sounds neat and all, but how does this affect what we do in nonprofit?” Good question.
The accessibility of technology and the birth of Millennials has created a new(ish) hurdle for nonprofits: impact. These days, donors want more than, “Here’s our mission, and here’s what we want to do. Please donate. You’ll make a difference.” They want to know what makes your mission different from other nonprofits, and they also want to know how their donation will make a difference—where is that money going and how is your organization using it to achieve your mission goals?
Donors are looking for transparency. AI will give you all the relevant information you need to show your donors that their donations are making a difference. Furthermore, AI can provide your organization with important data about your donors and their giving patterns—and it has the capability to analyze the data and provide you with algorithms to reach optimal giving potential!