Ask the Donor — Where Do Donor Surveys Fit in Your Work?

Are your donors satisfied? Satisfaction with the development office is one of the major drivers of donor loyalty. Unfortunately, most organizations don’t talk about this. Even worse, most organizations don’t bother to find out.

Yes, I know: There’s too much other work to do. Organizations don’t have the resources to explore donor satisfaction. Blah blah blah.

But if you want loyal donors, how can you ignore the satisfaction thing?