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Everyone makes mistakes, but sometimes these errors can be costly to your nonprofit organization. They can affect the donor relationship and leave a hole in your fundraising efforts. A dissatisfied donor can withhold funding, making it more difficult for your organization to reach its goals.
According to a report by NonProfit PRO, in 2014 every 100 donors gained was offset by 103 donors lost through attrition. Maintaining a positive donor experience is key to keeping your nonprofit alive and able to continue its mission successfully.
Below, eight members of Forbes Nonprofit Council share some of the most important steps to troubleshooting and salvaging your organization’s relationship with donors.
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