How to Host a Tweet Chat for Your Nonprofit

The rise of Twitter has resulted in a new campaign awareness strategy and online event known as a tweet chat. Organized around the use of a hashtag, such as #HealthTalk or #PovertyChat, nonprofits worldwide are adding tweet chats to their editorial calendars. When done well, nonprofits can gain exposure on Twitter, solidify their brands as expert resources and increase awareness about the issues they advocate. To ensure a successful tweet chat, nonprofits should …