How the 'It's Not My Job' Syndrome Pervades Nonprofits and Kills Fundraising

Do your workers just do their job, or do they understand their real job is to be part of your greater vision-focused undertaking? Unless you’ve created a culture of philanthropy in your organization — one where everyone who works there is fully informed and passionate about your work and the values you enact in the community — then you’re inevitably going to blow opportunities to garner vital support. Under-informed workers lead to disengaged workers. Disengaged workers lead to disengaged constituents. And here’s how it happens.