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A lot of my work as a trainer is teaching senior leaders and staff to use social media and their online networks as part of their thought leadership and professional networking, and/or to support the organizations' communications goals as ambassadors for the organizations' missions.
Adding social media and a powerful personal brand can be a networked leadership skill, but there is the huge challenge of making it a habit, putting it into daily practice. Working online can contribute to the state of overwhelmed and distracted—so having attention skills is also a leadership competency. This post provides some tips and techniques for tech wellness.
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