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Picture this: You’re going on a blind date. You sit down and order a round of drinks, but before you can say “cabernet sauvignon,” your date starts listing off every detail of your life and history and asking you about them.
Uhhhh, check please!
That’s the world we all live in today. That includes your donors.
Social media and the Internet have opened a whole can of worms when it comes to our private lives, and it’s left us split between two worlds.
On one side, information is freely available for all on social media. It allows us to share thoughts, pictures and experiences far and wide with nothing more than a device we keep in our pocket.
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