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Santacon is known as a day of holiday-themed, beer-fueled revelry that delights some and annoys many others. However, there’s one bright side to the event that fills city streets with hundreds of drunk Santas near the holidays: It raises tens of thousands of dollars for charity each year.
It’s not clear how much money Santacon—which is held in dozens of cities around the world—has raised in the more than two decades since it was was founded. Not all cities run their events for charity, though those that do, most notably New York City, disburse the amount among a number of local philanthropic organizations.
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