Multichannel Engagement Key for Nonprofits’ Fundraising Success

Nonprofit organizations around the world are looking to expand use of mobile technology, grow online fundraising and improve donor communication and multichannel engagement. These are just some of the findings from the 2012 State of the Nonprofit Industry report, released by Blackbaud, featuring survey results from more than 1,500 respondents from nine countries covering approaches to overcoming common challenges, fundraising trends, and use of mobile and interactive technology.