The Museum of Fine Arts launched a campaign to raise more than $1 million to buy the “Lime Green Icicle Tower.’’
The MFA quietly began the campaign last week by adding a donation box next to the piece and sending an e-mail to museum members pointing them to the contribution website. This week, they plan to add tweets and Facebook posts to spread the word.
The MFA’s public appeal includes, for the first time, a chance for museum visitors to give online and by texting on their phones.
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%0D%0A%20%20The%20MFA%20quietly%20began%20the%20campaign%20last%20week%20by%20adding%20a%20donation%20box%20next%20to%20the%20piece%20and%20sending%20an%20e-mail%20to%20museum%20members%20pointing%20them%20to%20the%20contribution%20website<%2Fa>.%20This%20week,%20they%20plan%20to%20add%20tweets<%2Fa>%20and%20Facebook<%2Fa>%20posts%20to%20spread%20the%20word.%0D%0A<%2Fp>%0D%0A
0 Comments Comments%0D%0A%20%20The%20MFA’s%20public%20appeal%20includes,%20for%20the%20first%20time,%20a%20chance%20for%20museum%20visitors%20to%20give%20online%20and%20by%20texting%20on%20their%20phones.%0D%0A%0D%0A%0D%0Ahttps%3A%2F%2Fwww.nonprofitpro.com%2Faggregatedcontent%2Fmuseum-fine-arts-asks-glass-towers-admirers-help-buy-it%2F" target="_blank" class="email" data-post-id="19679" type="icon_link"> Email Email