Nonprofits gain online savvy from Woods' social media students

Catholic Charities of Terre Haute has a new Facebook page and Terre Haute Children’s Museum has a new video aimed at recruiting volunteers. Both nonprofits have benefited from the work of St. Mary-of-the-Woods College students, who've helped them better use social media.

The “Social Marketing Experiment” project is funded through a $15,000 Ball Brothers Foundation Venture grant and the Lilly Endowment. Teams of on-campus and distance student-interns piloted the program, in which they designed and implemented social marketing strategies for the nonprofits.