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For the nonprofit sector to start to demand a seat at the big-money table, nonprofits must stop apologizing for needing money. To truly begin to use money as a tool, nonprofit leaders have to stop regretting their need of it and start demanding that they receive enough and the right kinds of money to successfully accomplish their work.
You can't simply decide to stop feeling bad about asking for money. Instead you have to find the confidence to identify and secure the right financing for your work.
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