Purdue University Launched $2 Billion "Ever True" Fundraising Campaign

Purdue University wants to know if its alumni are "ever true."

A $2 billion fundraising campaign to support students, faculty, academic programs and facilities is underway at Purdue, the university announced at a private ceremony Friday during the President's Council. "Ever True: The Campaign for Purdue University" started its silent phase in 2012 and will wrap up in 2019, the institution's 150th anniversary.

As of July 1, Purdue had raised $900 million, nearly half of its goal, said Amy Noah, vice president for development.

The silent phase "allows an institution to start to build momentum," she said, "to really do some feasibility and to understand the likelihood of a large campaign."