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Communicating by email is a mixed blessing. It’s fast, easy, relatively inexpensive, and almost everyone has an email address. You can quickly get a message out to a lot of people. But here’s the problem. People get hundreds of emails a day and don’t have much time to weed through them.
How can you stand out and make sure people read your email message?
Pay attention to your subject line
A good subject line is the key to getting people to open your email message. If they don’t bother to open it, your hard work has gone to waste.
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