Nonprofits Receive Poor Grades in Study of Online Fundraising, Dunham+Co. Study Finds

Charities are creating significant barriers to potential donors making online contributions, according to the first Online Fundraising Scorecard, a study by Dunham+Co. and Next After. The study focuses on the online donor experience, giving most nonprofits a failing or mediocre grade when scored against the tested and proven online best practices.

Of the 151 organizations who were part of the study, 127 scored 75 percent or below.