The TED Talk Contribution to Major Gifts

A friend of mine recently told me that he wondered why each TED Talk presentation was so good. So he researched the subject and discovered that TED talk organizers actually have specific guidelines for each of their speakers. He sent me the list, and as I looked at it I realized that this list is exactly how a major-gift officer should approach a presentation to a major donor.

Here are 12 things TED speakers are asked to do.