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British charities faced pressure from the government on Tuesday to voluntarily change the way they raise funds following a barrage of complaints about the public being bombarded with appeals for money.
Calls for charities to stop inundating people with donation requests via mail, email and telephone calls followed the suicide of 92-year-old Olive Cooke last month, whose death was linked to the huge number of charity requests she received.
Civil Society Minister Rob Wilson called on charities to protect their reputation by finding less aggressive ways to raise money by the end of June, urging them to better self regulate the sector rather than face possible government action.
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