Will iPads Prompt New Form of Online Appeals?
The key to a winning Internet appeal is pretty simple—it has to grab the reader or viewer quickly.
The Web is what Jakob Nielsen, a prominent Web design experts, calls a "lean-forward" medium.
People lean forward when content hooks them. They do not relax. And if you fail to grab them with your video or words, they'll move on to something else.
That is why the most popular videos on YouTube are short and why Twitter succeeds despite its 140-character limit.
Apple's new iPad changes that dynamic.
- Companies:
- People Magazine
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%0D%0A%20%20That%20is%20why%20the%20most%20popular%20videos%20on%20YouTube%20are%20short%20and%20why%20Twitter%20succeeds%20despite%20its%20140-character%20limit.%0D%0A<%2Fp>%0D%0A
%0D%0A%20%20Apple's%20new%20iPad%20changes%20that%20dynamic.%0D%0A%0D%0A%0D%0Ahttps%3A%2F%2Fwww.nonprofitpro.com%2Faggregatedcontent%2Fwill-ipads-prompt-new-form-online-appeals%2F" target="_blank" class="email" data-post-id="17136" type="icon_link"> Email Email
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