I'm So Confused About QR Codes
Since QR stands for "quick response," I'm going to keep this week's blog post short and sweet. I'm really interested in hearing from some nonprofits that are using QR codes successfully.
Let's be clear — QR codes are everywhere. I was even at a national park this weekend, and there were QR codes on little signs throughout the park to facilitate a tour of the island. I bought a new car last week, and while I was receiving all the crazy paperwork, I received a flier with a QR code on it so I could download the car's manual to my phone. (Why would I want to do that?)
- Categories:
- Mobile
Vice President, Strategy & Development
Eleventy Marketing Group
Angie is ridiculously passionate about EVERYTHING she’s involved in — including the future and success of our nonprofit industry.
Angie is a senior exec with 25 years of experience in direct and relationship marketing. She is a C-suite consultant with experience over the years at both nonprofits and agencies. She currently leads strategy and development for marketing intelligence agency Eleventy Marketing Group. Previously she has worked at the innovative startup DonorVoice and as general manager of Merkle’s Nonprofit Group, as well as serving as that firm’s CRM officer charged with driving change within the industry. She also spent more 14 years leading the marketing, fundraising and CRM areas for two nationwide charities, The Arthritis Foundation and the American Cancer Society. Angie is a thought leader in the industry and is frequent speaker at events, and author of articles and whitepapers on the nonprofit industry. She also has received recognition for innovation and influence over the years.
