10 Ideas for How to Chat It Up With Major Donors

[Editor's note: This article was originally published on Convio's Connection Café blog. View the original version here.]

If you are like most nonprofits, you define a major donor by the size of the gift to your organization. Some organizations set the major-donor threshold at $1,000 or more; for larger organizations that threshold may be set at $10,000 or more. Though in today’s world of donor-centered fundraising and constituent relationship management (CRM), shouldn’t we define a major donor based on different criteria?