$10 Million in 10 Months Nonprofits Achieving Remarkable Results With Charity Dynamics Boundless Fundraising

AUSTIN, TEXAS, November 16, 2009 — Charity Dynamics, a provider of comprehensive online solutions for nonprofits, today announced that the company’s innovative social networking application, Boundless Fundraising, is performing better than expected and delivering exceptional results for nonprofit organizations that conduct special event fundraising.

Despite facing an unfavorable giving environment, nonprofits using Boundless Fundraising have raised more than $10 million directly through the application in the past 10 months. More than 75 percent of the amount sourced through Boundless Fundraising has come from new donors to organizations, enabling nonprofits that are using the application to open up and take advantage of new fundraising channels to support their missions. Currently, 46 nonprofit organizations use Boundless Fundraising to accelerate giving and strengthen support for more than 7,000 events.

Charity Dynamics works with nonprofit organizations of all sizes and with varying missions to develop and efficiently implement online programs that deliver extraordinary results. The company’s Boundless Fundraising application is a highly effective fundraising tool that empowers organizations to mobilize social networking communities on Facebook® in support of their causes. The application, which launched in late 2008, enables event participants to connect with more donors, increase awareness and more effectively reach their fundraising goals.

Charity Dynamics’ deep expertise with online fundraising for special events combined with its strong understanding of social networks has helped the company uncover new growth areas for nonprofits. The company has continued to enhance Boundless Fundraising to help organizations and their supporters best leverage updates to the Facebook platform to strengthen online giving results.

“We knew when we launched Boundless Fundraising that it would be well received by organizations that were looking for new ways to increase giving for special events, and now the results have exceeded even our own fundraising expectations for the year,” said Donna Wilkins, president of Charity Dynamics. “While there continues to be plenty of discussion across the nonprofit marketplace about how organizations can best use social media to achieve real results, Boundless Fundraising has delivered clear proof that constituent-led fundraising can indeed have a strong financial impact.”

Charity Dynamics’ clients typically experience a full return on investment in less than a month from when they begin using Boundless Fundraising. Organizations currently using the application include the American Heart Association, Arthritis Foundation, Lance Armstrong Foundation, National Multiple Sclerosis Society, and The Salvation Army.