10 Money-Saving Tips for Small Nonprofits

6. Develop and cultivate word-of-month marketing tools (i.e., myspace.com profiles, blog posts, etc.). Use viral-marketing techniques to raise awareness (and funding) for your cause .

7. Build cross-promotional relationships with other organizations to go beyond the bounds of exchanging mailing lists. Find ways to collaborate by exchanging materials (brochures, fliers, catalogs, postcards, etc.) for display, info for e-newsletter inclusions and Web links.