10 Reasons Why Most Major-Gift Programs (Stink)! — Nos. 8-10
(Editor's note: Veritus Group co-owner Jeff Schreifels started the Passionate Giving blog last month, and he's already posted some pretty interesting stuff — like his "10 Reasons Why Most Major Gift Programs Suck!" Here are Nos. 8-10. Click these links for Nos. 1, 2, 3, 4, 5, 6 and 7.)
Reason #8 — Most nonprofits are NOT donor-centered
I don't think there are two words that are spoken more often in our industry than "donor-centered." Or is that just one big word? Doesn't matter, you hear it all the time. I hear it at every conference, in a ton of articles, blogs, etc.
Jeff Schreifels is the principal owner of Veritus Group — an agency that partners with nonprofits to create, build and manage mid-level fundraising, major gifts and planned giving programs. In his 32-plus year career, Jeff has worked with hundreds of nonprofits, helping to raise more than $400 million in revenue.
