10 Reasons Why Most Major-Gift Programs Suck — Nos. 6 & 7

Ability to fund and passion to fund are two very different things
Sure enough, when he gets back in the office and looks up the donor’s giving history, all of the donor’s previous gifts were directed toward children. And, if he had done a little more homework, he would have noticed that the donor and his wife had eight children of their own, two of which had special needs and had used the services of the hospital for care.