Harness the Power of 'P'
According to a recent Philanthropic Giving Index report released by The Center on Philanthropy at Indiana University, nonprofit organizations call the overall climate for fundraising the worst it's been since 1998. The London-based Resource Alliance and The Management Centre asked 100 leading fundraisers from around the world to provide tactics for charities to survive and thrive in the current economic climate. They commented that boards and management need to have realistic fundraising expectations; accept reduced short-term gains for long-term strength; and focus on regular giving, major gifts and bequest/legacy programs while dropping marginal activities. Most importantly, the fundraisers said to remind donors they are wanted, needed and appreciated.
Duke Haddad, Ed.D., CFRE, is currently associate director of development, director of capital campaigns and director of corporate development for The Salvation Army Indiana Division in Indianapolis. He also serves as president of Duke Haddad and Associates LLC and is a freelance instructor for Nonprofit Web Advisor.
He has been a contributing author to NonProfit PRO since 2008.
He received his doctorate degree from West Virginia University with an emphasis on education administration plus a dissertation on donor characteristics. He received a master’s degree from Marshall University with an emphasis on public administration plus a thesis on annual fund analysis. He secured a bachelor’s degree (cum laude) with an emphasis on marketing/management. He has done post graduate work at the University of Louisville.      Â
Duke has received the Fundraising Executive of the Year Award, from the Association of Fundraising Professionals Indiana Chapter. He also was given the Outstanding West Virginian Award, Kentucky Colonel Award and Sagamore of the Wabash Award from the governors of West Virginia, Kentucky and Indiana, respectively, for his many career contributions in the field of philanthropy. He has maintained a Certified Fund Raising Executive (CFRE) designation for three decades.
