10 Telemarketing Tips
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6. Test your firms. Call centers have high turnover, which can affect their quality. Barrett-Putnam said she tests all of her telemarketing partners and programs every other year.
7. Credit cards are a must. If the firm you’re using doesn’t have at least a 30 percent credit card rate, Barrett-Putnam advises you get rid of it. The credit card average gift should be higher than the pledge average gift.
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Abny Santicola
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