10 Things Every Organization Should Do to Enhance Donor Loyalty

7. Get social
Create connections in the social networks where your donors spend their time. Connecting socially is very powerful.

According to the 2012 Sage Nonprofit Insights study, 84 percent of nonprofits are in social networks, with Facebook topping the charts. Surprisingly, 69 percent of participants say their organizations are not blogging. Blogging is a great way to keep donors up to date on the status of the organization. Additionally, through social sharing in tools like Facebook and Twitter, nonprofits can further engage donors and volunteers with those same updates.