By
Raheel Gauba
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3. Dynamic online presence: There's a wide range of organizations and various levels of online presences in this segment ranging from a CMS-driven Web site for dynamic content management to full-blown integration with a system of record that supports fundraising and marketing activities.
If you fall into the first group, the first step is to secure a domain name and create a basic Web site, even if it has limited information about your organization and cause. There are many free tools available that can help you get up and running within as little as five minutes. In today's economy, a nonprofit cannot afford to be without a Web site, even if just a basic one.
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