11 Marketing Communications Activities for Fundraisers, Part 2
"Search engine marketing is not that expensive or complicated to make sure you land where you want to land," she said. "Set a budget, and track that. It can be very reasonable and very helpful."
8. Build your audience, then stay connected
Everywhere you go, you should be collecting people, Levy said, and tracking them. For instance:
- Companies:
- People:
- Michele Levy
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