Social-Media Best Practices: 12 Tips for Making the Best of Any Social Site, Part 2

Activate your network
At the end of the day, doing the steps outlined above have a purpose. That purpose is to build a community of people who are supporters of your organization and willing to take action in support of your cause. Your online network will respond when you ask if you’ve built real relationships, engaged with people, proved to be a useful resource, connected others and had an overall positive impact on your online community.