Strength 
Training for 
Fundraisers
12 tips to help you flex your fundraising muscle and build (or rebuild) an effective development office from the ground up.
By
Ken Burnett
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✔ Constantly measure donors' interest in and reactions to what they receive from you. Learn from this. Ask yourself whether or not your donors actually read what you send them.
✔ Never be dull, bland or unmoving. Communicate with passion. We have the best stories in the world to tell and the best reasons for telling them.
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Ken Burnett
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