Strength 
Training for 
Fundraisers
12 tips to help you flex your fundraising muscle and build (or rebuild) an effective development office from the ground up.
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Ken Burnett
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Before focusing in any detail on the techniques and skills fundraisers need, I'd make sure my own thinking was right, and I'd encourage my colleagues to get their thinking right too. Before I'd unleash any of my well-meaning fundraising colleagues on our poor, unsuspecting donors who deserve so much better than they usually get, I'd ensure they start off with all the good habits fundraisers need to acquire. So I'd rigorously remind all my colleagues of the basic foundations of our profession, the essential values and approaches that underpin good fundraising. I wouldn't let them even talk to a donor until they'd passed muster on the basics.
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Ken Burnett
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