2 Accounting Issues You Need to Understand

So it is with fundraising. To communicate an accurate understanding of a fundraising program, we need to calculate revenues and costs over the long haul. A year at minimum. Five years would be an even more helpful and realistic measuring rod.

It’s up to us.

So as I said at the beginning, “Pay attention!” This isn’t a meaningless debate over accounting verbiage; this is a discussion about our business practices. And if we allow overzealous regulators or watchdogs or anyone else define the terms, we’ll find ourselves limited in our ability to raise the much-needed revenue to feed hungry children, save the environment and cure cancer.