2 organizations fine-tune their e-philanthropy efforts to nurture donors

By Joe Boland

Team Be  the Match

Every day, thousands of people are in need of bone marrow and umbilical cord blood transplants. The Be the Match Foundation is dedicated to raising the funds needed to help all patients get the transplants they need, working with the National Marrow Donor Program to recruit donors for the Be the Match registry. It has recruiters all over the nation soliciting  volunteers to donate bone  marrow, blood and funds.