2 Simple Strategies to Increase Donations Using Your Website
Make it easy to take advantage of company giving — whether via matching gifts or donations made on behalf of employees who do volunteer work.
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Adam Weinger
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Use technological tools to educate your constituents about the easy-to-do aspects of these requests (most companies offer online corporate-giving requests!) and the immense benefit your organization will see from increased funding.
Again, once your organization has the volunteers and donors, you’re more than halfway toward increased funding. Just ask them to take the extra step (and of course, do it with flair), and they’ll be likely to oblige.
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- Companies:
- Best Buy
- Capital One
E
Adam Weinger
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Adam Weinger is president of Double the Donation, an organization that helps nonprofit organizations and schools increase fundraising from corporate matching gift and employee volunteer grant programs.
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