20 Ways to Be Donor-Centric
Here are some ways to reach the demanding new donors of our time —
don't worry, it's nothing you don't already know.
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Jeff Brooks
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20. Do great work
Donors deserve and expect the best. Be an organization that does its mission effectively and efficiently. Multiply their impact. Magnify their compassion. Do your fundraising that way too. FS
Jeff Brooks is creative director at TrueSense Marketing and author of the Future Fundraising Now blog. Reach him at jeff.brooks@truesense.com.
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