2005 Giving Marked by Disaster-related Spikes
2005 Giving Marked by Disaster-related Spikes
Jan. 3, 2006
By Abny Santicola, associate editor, FundRaising Success
Spikes in giving, especially online, due to the December 2004 tsunami and Hurricane Katrina make it difficult to use 2005 as a predictor for charitable giving in 2006, says Cary Silvers, vice president of consumer trends with Roper Reports, a division of worldwide market research firm Gfk NOP.
- People:
- Abny Santicola
- Cary Silvers
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