2008 Gold Awards for Fundraising Excellence: And the Winners Are …

Numbers

Number of Recipients: 150,000
Total Income Generated: $107,691
Average Gift: $35.11
Total Out-of-Pocket Costs: $64,390.78
Response Rate: 2.04 percent
Cost to Raise a Dollar: $0.60

The Utah Food Bank knows that donors are most generous when it comes to feeding the hungry around Thanksgiving. It also knows that sometimes the simpler the message, the better.