Cover Story: 2009 Gold Awards for Fundraising Excellence
Complete List of Winners
Fundraising Campaigns of the Year
Gold (tie): Obama for America Sound Card Appeal (A.B. Data Group)
Gold (tie): Save Darfur Coalition "Be a Voice for Darfur" Poster Appeal (A.B. Data Group)
Silver: Syracuse University Keep 'em 'Cuse: The Syracuse Responds Initiative (Syracuse University)
Bronze: Carnegie Museums of Pittsburgh June '08 Membership Acquisition (Daniller & Co.)
Direct Mail — Acquisition (50,000 and more mailed)
Gold: Carnegie Museums of Pittsburgh June '08 Membership Acquisition
(Daniller & Co.)
Silver (tie): Democratic Senatorial Campaign Committee "Paul Newman" February 2008 Appeal (Nexus Direct)
Silver (tie): Heritage Foundation "Special Report" (BMD)
Bronze: MSPCA "Einstein" Notepad Acquisition (DaVinci Direct)
Direct Mail — Acquisition (fewer than 50,000 mailed)
Gold: Union Station Homeless Services Fall Acquisition Package (Schultz & Williams)
Silver: National Committee to Preserve Social Security and Medicare "Neighborhood Petition" (BMD)
Bronze: Lombardi Comprehensive Cancer Center Greeting Cards Acquisition (Craver, Mathews, Smith & Co.)
Direct Mail — Renewal (50,000 and more mailed)
Gold: Americans United for Separation of Church and State Membership Card Renewal (Craver, Mathews, Smith & Co.)
Silver: Paralyzed Veterans of America Patriotic CD (PEP Direct)
(Note: Only two submissions for this category)
Direct Mail — Renewal (fewer than 50,000 mailed)
Gold: The Empty Stocking Fund Donor Renewal Test Package (The Heritage Co.)
Silver: Muscular Dystrophy Association "Holly" Lapsed Letter (DaVinci Direct)
Bronze: Special Olympics 2009 Calendar Campaign (L.W. Robbins Associates)
Direct Mail — Special Appeal
Gold: Save Darfur Coalition "Be a Voice for Darfur" Poster Appeal (A.B. Data Group)
Silver: World Jewish Congress Foundation Bronfman Leadership Cabinet "The New York Times" Appeal (Adams Hussey & Associates)
Bronze: Meals on Wheels "Fall for Food" Appeal (Lautman Maska Neill & Co.)
E-philanthropy
Gold: Physicians Committee for Responsible Medicine "Department of Defense" Campaign (Lautman Maska Neill & Co.)
Silver: American Jewish World Service Rosh Hashanah 2008 Online Appeal (American Jewish World Service)
Bronze: International Rescue Committee 2008 Year-End Web Matching Gift Campaign (International Rescue Committee)
Multichannel
Gold: Syracuse University Keep 'em 'Cuse: The Syracuse Responds Initiative (Syracuse University)
Silver: Feeding America "Tax Statement" Appeal (Merkle)
Bronze (tie): Center for Talented Youth FY 2009 Gift With Registration Appeal (Johns Hopkins University Center for Talented Youth)
Bronze (tie): Parent Project Muscular Dystrophy 2008 Year-End Appeal (Big Duck)
Fearless Fundraising
Gold: Obama for America Sound Card Appeal (A.B. Data Group)
Silver: Fundación Teletón MexAmerica Text Message Donations Campaign (mGive)
Bronze: World Vision U.S. Christmas Catalog 2008 (Russ Reid)
Grand Control of the Year
New York Restoration Project Member Acquisition Package
(Who's Mailing What! Archive)
Special Mention
Human Rights Campaign "Defeat Proposition 8" (Human Rights Campaign)
Submitting Agencies: AB Data; Adams Hussey & Associates; Big Duck; BMD; Craver, Mathews, Smith & Co.; DaVinci Direct; Epsilon; EuroAmerican Communications; Daniller & Company; Firstgiving; Grizzard; JLS Mailing Services; Lautman Maska Neil & Co.; LW Robbins; Merkle; Mindset Direct; mGive; Newport Creative Communications; Nexus Direct; Pep Direct Inc.; Russ Reid; Sanky Communications; Schultz & Williams; and The Heritage Co.
Submitting Organizations: American Jewish World Service; Human Rights Campaign; International Rescue Committee; Johns Hopkins Center for Talented Youth; Junior League of Miami; and Syracuse University