2014 DMAW MAXI Awards Results
Engagement, extraordinary storytelling and relationship building tied the winners together.
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Cheryl Keedy
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Big Idea
Last, the MAXI Platinum Big Idea Award was awarded for the second consecutive year to St. Labre Indian School and Fundraising That Works! No children singing holiday carols this year. Just a “pink slip” highlighting the program cuts due to funding shortages. The “Shortfall Campaign” hit home and netted more than $1.2 million.
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Cheryl Keedy
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