Reach for the Stars: The 2014 Fundraising Professionals of the Year Awards Winners
As luck would have it, they're right at your fingertips. Announcing the winners of the 2014 Fundraising Professionals of the Year Awards.
Christy Moore,
vice president, marketing
Heifer International
In her more than 20 years at Heifer International, Christy Moore has had a hand in developing and/or fine-tuning a number of areas that are increasingly being recognized as the foundations for a strong and sustainable fundraising program: acquisition, retention and reactivation, second-gift strategies, monthly giving, a donor-centric mindset, multichannel integration, and the breaking down of silos within the organization. Whew!
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